Thought Leadership and Strategic Communications

“ Kat has become our go-to advisor on human rights in sport. She has a deep understanding of the intricate dynamics of engaging with diverse stakeholders and combines this with her expertise to build practical solutions. From policy and process development to athlete workshops, she delivered a cohesive strategy that brought our commitments to life. Kat is practical, grounded, and truly world-class.”

– Beau Bush,
CEO Professional Footballers Australia and President of FIFPRO Asia

We believe that thoughtful, solutions-focused strategic dialogue is a key catalyst for progress in sport. Athlead
has a track record of shaping global conversations in sport through a combination of deep expertise and
innovative solutions.

Kat Craig, our CEO, has become a recognised global thought leader. She is regularly invited to share her expertise
at conferences, universities, and industry forums, from the United Nations in Geneva to the Australian Sports Law
Association in Sydney. Kat delivers keynote speeches across the globe and also advises professional athletes and
international organisations on communicating impact and purpose.

Services include:

Keynote Speeches at Global Conferences and Events
• Expert Panel Contributions and Moderation
• Media Engagements, Podcasts, and Interviews
• Research Sharing and Policy Briefings
• Strategic Dialogue with Federations, NGOs, and Governments